How Notorious B.I.G. will be brought back to life: Firm reveals its 'humagram' tech could create a virtual version of the rapper
HumanGrams are live 3D images that can interact with the audience
Hologram scales to any size of venue, from your living room to an arena
Notorious B.I.G.'s first virtual appearance will be alongside Faith Evans
ARHT media is gathering information from sources to make it lifelike
He passed away almost 20 years ago, but now one firm plans to bring the late Notorious B.I.G. back from the grave.
ARHT Media secured the rights to the holographic image of the deceased east coast rapper and says it will give fans another chance to see him perform on-stage and in music videos.
Called 'HumaGrams', the technology produces 3D interactive digital humans, which can be scaled to fit in a venue of any size.
ARHT Media secured the rights to the holographic image of the deceased Notorious B.I.G. and will give fans another chance to see him perform on-stage and in music videos. 'HumaGrams' produces 3D experiences by scaling digital humans to fit in a venue for real-time delivery of the hologram – and without special glasses
HOW 'HUMAGRAMS' WORK
Huma Grams are not technically holograms, but rather interactive ‘holoportations.’
They are made up of front and back projection planes, which are synchronized by the ARHTengine.
The team creates the ‘digital humans’ by working closely with existing footage, to sculpt a person down to the specific mannerisms.
Or, fictional characters can also be created using 360-degree recording techniques.
HumaGrams are then 'beamed' through the internet onto projection planes to create photorealistic stereoscopic 3D forms.
This means that, while it creates the appearances of 3D, they don't actually have a full 360 form.
The HumaGrams come to life as single- or multiplane projections, or on a flatscreen TV.
With the ARHTengine, a HumaGram can track, manage and measure all of the interaction with its viewer.
The operating system allows users to customize the interaction between the 'hologram' and viewer.
HumaGrams are neither volumetric nor light-based, meaning they are not technically holograms.
They are 2-way interactive, so the audience can interact with the projection.
ARTH, short for Augmented Reality Holographic Technology, partnered with ByStorm Entertainment, who handles the late rappers estates, alongside singer Faith Evans and Biggie's mother Voletta Wallace, in order to reproduce Christopher Wallace as an interactive hologram, reports Billboard.com.
'We have a very sophisticated transmission technology for beaming these digital humans through the public Internet to literally any point on the planet,' says ARHT CEO Paul Duffy.
'These digital humans can scale to any size of venue so it can be in a window display, your living room or it could be in a 50,000-seat arena for a real-time delivery and display of this human hologram, that we call 'HumaGrams.'
The technology is brought to life with the ARHT platform, a project system that creates a form of 3D image without glasses.
The team creates the ‘digital humans’ by working closely with existing footage, to sculpt a person down to the specific mannerisms.
Or, fictional characters can also be created using 360-degree recording techniques.
HumaGrams are then 'beamed' through the internet onto projection planes to create photorealistic stereoscopic 3D forms.
This means that, while it creates the appearances of 3D, they don't actually have a full 360 form.
The HumaGrams come to life as single- or multiplane projections, or on a flatscreen TV.
With the ARHTengine, a HumaGram can track, manage and measure all of the interaction with its viewer.
The operating system allows users to customize the interaction between the 'hologram' and viewer.
The first appearance will be alongside his widow, singer Faith Evans, as they perform 'The King &I'.
The first appearance will be alongside his widow, singer Faith Evans, as they perform 'The King &I'. ARHT will gather information from multiple sources including online sources, friends and family and existing footage of the famous east coast rapper in order to recreate the HumaGram
Evans revealed that a potential hologram tour was in the works on Dame Dash's radio show last month.
'After seeing all the technologies out there, I realized right away that ARHT Media would be the best partner to bring back Notorious B.I.G.,' Evans says.
'I look forward to continue working with them and presenting the world with his HumaGram in both video and stage format, through the release of my album The King & I.'
The firm also deployed this technology at Harry Rosen, one of Canada’s premier men’s retailers, last year that stood in the store window as a holographic greeter.
The holograms run on ARHT Media’s patent pending augmented reality holographic technology platform.
Vincent, the HumaGram, noticed people as they strolled by the window and then began a targeted discussion with them.
Meet Vincent - Harry Rosen's New Virtual Clothing Advisor from ARHT Media Inc on Vimeo.
This announcement comes four years after the famous west coast rapper, Tupac Shakur, took the stage after being dead for 16 years. The late rapper was reunited with Dr. Dre and Snoop Dogg at the Coachella Valley Music and Arts Festival in 2012 (pictured)
The hologram also continually counted, confirmed and analyzed the crowd, allowing it to keep levels of interest and delivery the most accurate message to the specific audience.
The announcement for the Notorious B.I.G comes four years after the famous west coast rapper, Tupac Shakur, took the stage after being dead for 16 years.
The late rapper was reunited with Dr. Dre and Snoop Dogg at the Coachella Valley Music and Arts Festival in 2012.
Shakur's hologram was created by special effects production house Digital Doman, which has been done computer-generated imagery for some Blockbuster hits such as 'The Curious Case of Benjamin Button' and 'Titanic'.
Notorious B.I.G.'s HumaGram won't be the first time ARHT Media as used this technology for productions. The firm created a hologram for motivational speaker Tony Robbins' (pictured) four-day speaking seminar that was project from Florida, US to Melbourne, Australia
Notorious B.I.G.'s HumaGram won't be the first time ARHT Media as used this technology for a celebrity.
The firm created a hologram for motivational speaker Tony Robbins' four-day speaking seminar that was project from Florida, US to Melbourne, Australia.
Not only did the hologram bear his likeness, it also interacted with the audience and fielded questions.
ARHT will gather information from multiple sources including online sources, friends and family and existing footage of the famous east coast rapper in order to recreate the lifelike HumaGram.
'This one's very special for us because everyone's been clamoring to get to Notorious B.I.G. but it's one, we all as a company agreed, that if we're gonna do this, this would be a great guy to work with and the family's been wonderful and the estate's been great.
We're looking forward to showcasing this within the next couple of months.'
HOW 'HUMAGRAMS' WORK
Huma Grams are not technically holograms, but rather interactive ‘holoportations.’
They are made up of front and back projection planes, which are synchronized by the ARHTengine.
The team creates the ‘digital humans’ by working closely with existing footage, to sculpt a person down to the specific mannerisms.
Or, fictional characters can also be created using 360-degree recording techniques.
HumaGrams are then 'beamed' through the internet onto projection planes to create photorealistic stereoscopic 3D forms.
This means that, while it creates the appearances of 3D, they don't actually have a full 360 form.
The HumaGrams come to life as single- or multiplane projections, or on a flatscreen TV.
With the ARHTengine, a HumaGram can track, manage and measure all of the interaction with its viewer.
The operating system allows users to customize the interaction between the 'hologram' and viewer.
HumaGrams are neither volumetric nor light-based, meaning they are not technically holograms.
They are 2-way interactive, so the audience can interact with the projection.
ARTH, short for Augmented Reality Holographic Technology, partnered with ByStorm Entertainment, who handles the late rappers estates, alongside singer Faith Evans and Biggie's mother Voletta Wallace, in order to reproduce Christopher Wallace as an interactive hologram, reports Billboard.com.
'We have a very sophisticated transmission technology for beaming these digital humans through the public Internet to literally any point on the planet,' says ARHT CEO Paul Duffy.
'These digital humans can scale to any size of venue so it can be in a window display, your living room or it could be in a 50,000-seat arena for a real-time delivery and display of this human hologram, that we call 'HumaGrams.'
The technology is brought to life with the ARHT platform, a project system that creates a form of 3D image without glasses.
The team creates the ‘digital humans’ by working closely with existing footage, to sculpt a person down to the specific mannerisms.
Or, fictional characters can also be created using 360-degree recording techniques.
HumaGrams are then 'beamed' through the internet onto projection planes to create photorealistic stereoscopic 3D forms.
This means that, while it creates the appearances of 3D, they don't actually have a full 360 form.
The HumaGrams come to life as single- or multiplane projections, or on a flatscreen TV.
With the ARHTengine, a HumaGram can track, manage and measure all of the interaction with its viewer.
The operating system allows users to customize the interaction between the 'hologram' and viewer.
The first appearance will be alongside his widow, singer Faith Evans, as they perform 'The King &I'.
The first appearance will be alongside his widow, singer Faith Evans, as they perform 'The King &I'. ARHT will gather information from multiple sources including online sources, friends and family and existing footage of the famous east coast rapper in order to recreate the HumaGram
Evans revealed that a potential hologram tour was in the works on Dame Dash's radio show last month.
'After seeing all the technologies out there, I realized right away that ARHT Media would be the best partner to bring back Notorious B.I.G.,' Evans says.
'I look forward to continue working with them and presenting the world with his HumaGram in both video and stage format, through the release of my album The King & I.'
The firm also deployed this technology at Harry Rosen, one of Canada’s premier men’s retailers, last year that stood in the store window as a holographic greeter.
The holograms run on ARHT Media’s patent pending augmented reality holographic technology platform.
Vincent, the HumaGram, noticed people as they strolled by the window and then began a targeted discussion with them.
Meet Vincent - Harry Rosen's New Virtual Clothing Advisor from ARHT Media Inc on Vimeo.
This announcement comes four years after the famous west coast rapper, Tupac Shakur, took the stage after being dead for 16 years. The late rapper was reunited with Dr. Dre and Snoop Dogg at the Coachella Valley Music and Arts Festival in 2012 (pictured)
The hologram also continually counted, confirmed and analyzed the crowd, allowing it to keep levels of interest and delivery the most accurate message to the specific audience.
The announcement for the Notorious B.I.G comes four years after the famous west coast rapper, Tupac Shakur, took the stage after being dead for 16 years.
The late rapper was reunited with Dr. Dre and Snoop Dogg at the Coachella Valley Music and Arts Festival in 2012.
Shakur's hologram was created by special effects production house Digital Doman, which has been done computer-generated imagery for some Blockbuster hits such as 'The Curious Case of Benjamin Button' and 'Titanic'.
Notorious B.I.G.'s HumaGram won't be the first time ARHT Media as used this technology for productions. The firm created a hologram for motivational speaker Tony Robbins' (pictured) four-day speaking seminar that was project from Florida, US to Melbourne, Australia
Notorious B.I.G.'s HumaGram won't be the first time ARHT Media as used this technology for a celebrity.
The firm created a hologram for motivational speaker Tony Robbins' four-day speaking seminar that was project from Florida, US to Melbourne, Australia.
Not only did the hologram bear his likeness, it also interacted with the audience and fielded questions.
ARHT will gather information from multiple sources including online sources, friends and family and existing footage of the famous east coast rapper in order to recreate the lifelike HumaGram.
'This one's very special for us because everyone's been clamoring to get to Notorious B.I.G. but it's one, we all as a company agreed, that if we're gonna do this, this would be a great guy to work with and the family's been wonderful and the estate's been great.
We're looking forward to showcasing this within the next couple of months.'
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